India’s Number on Mobile Service Provider, Bharti Airtel Ltd just a while ago kicked off with a new service – Charity by means of SMS. Like me and countless other Indians who long to donate to places such as Lord Manjunatheshwara of Dharmasthala or Shri Siddhivinayak of Mumbai, can now just do it from the comfort of their Mobile Phones.

Users can donate between Rs 10 and Rs 150 in one SMS and Airtel charges Rs 4 for the premium SMS. Format of SMS is “ “.

Following are the SMS Temple Codes for donations,

  • Shri Dharmasthala Manjunatheshwara – SDM
  • Shri Siddhivinayak, Mumbai – SVT
  • Shri Guru Raghavendraswamy of Mantralaya – SRS
  • Shri Jalrama – JST

For example send an SMS, “SDM 51” from any Airtel Mobile to 64655 and Rs 51 will be donated on your behalf to Shri Dharmasthala Manjunatheshwara.

Beyond any doubt SMS is the Killer application of Mobile 1.0 in India.

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