Bharti Airtel Ltd said on Tuesday it would launch direct-to-home (DTH) satellite television services from Oct. 9, initially in 62 cities. Mr. Manoj Kohli said,
The penetration of the market is just about 3 percent. We have just seven million DTH customers in the country. This is a right time for Airtel to enter.
Further, Bharti Airtel announced that its IT Vendor IBM is implementing Unified Billing – A common pot-paid monthly bill for Mobile, Wireline, Broadband and DTH customers. Mr. Kohli added,
The project to have a single bill is underway and should be in place by 2009. We are already doing trial runs in some circles.
Airtel will become the first Indian Telecom company by implementing the same and it can save cost on Bill generation & distribution and is also likely to offer discounts to customers opting for multiple services.
BSNL is ready to launch the long awaited IPTV Service, which would help Broad band customers watch 150 channels, General manager K.Sanjeevi said on Tuesday.